Recycline in Partnering with Stonyfield Farm Assignment - 7

Recycline in Partnering with Stonyfield Farm - Assignment Example It is evidently clear from the discussion that many people are nowadays very conscious of environmental conservation, and they are likely to buy anything they think will help in conserving the environment (Atkins, 67). Recycline could take advantage of this situation by marketing its toothbrushes as eco-friendly products through word of mouth. Hudson should not only target moviegoers as his main customers. There are many people out there who will buy stylish eco-friendly toothbrushes willingly. The internet is one way of reaching as many people as possible. Online marketing is not only cheap; it is also convenient (Atkins, 45). As the company grows larger, it will have to increase its customer base. This means that it will have to be very innovative in its marketing strategies so as to reach as many people as possible. The company will also have to find partners who can help in marketing its toothbrushes. This means that there will be a need for more distributors in different areas ( Atkins, 133). Such distributors may be supermarkets and other retail stores that deal with personal care products.